“LIHA (Meat) – everything about meat, from farm to fork” has been chosen the world’s best cookbook in its own category in the annual Gourmand World Cookbook Awards competition at the Beijing cookbook fair in May.
”LIHA” with its more than 500 pages is a comprehensive cookbook providing meat information and both classic and contemporary meat recipes. It tells about HKScan’s meat producers, farms and meat production facilities in Finland. The book was authored by Mika Remes in cooperation with HKScan’s meat experts, and the recipes were prepared by food editor Mikko Takala and HKScan Finland’s chef Risto Mikkola.
“As the Nordic meat expert, we wanted to tell and show what the meat value chain really is about. Consumers very seldom are in touch with the origins of meat and meat production. We believe however, that many people are interested in that. The book also increases the appreciation of meat as a food raw material”, says Laura Lindström, Marketing Manager of HKScan Finland Oy.
HKScan wants to encourage consumers to try new types of meat and new ways of preparing meat – as a responsible food company HKScan aims at utilizing the whole animal carcass and this way reduce loss and waste.
The book was published by Readme.fi and in Finland, it can be acquired at Akateeminen Kirjakauppa (Academic Bookstore), Suomalainen Kirjakauppa bookstore, and online bookstores.
HKScan Finland Oy Marketing Manager Laura Lindström, +358 50 560 3910
See for a picture of the book: http://readme.fi/product.php?isbn=9789522206664
HKScan is the leading Nordic meat expert. We produce, market and sell high-quality, responsibly-produced pork, beef, poultry and lamb products, processed meats and convenience foods under strong brand names. Our customers are the retail, food service, industrial and export sectors, and our home markets comprise Finland, Sweden, Denmark, the Baltics and Poland. We export to close to 50 countries. In 2013, HKScan had net sales of EUR 2.5 billion and some 11 000 employees, making us one of the Europe’s leading meat companies.